In the end it's all about the users, the innovation, the change, the challenge, the transformation, and the extraordinary people that make it happen.
------ it's all about the stories.
All the work represented here is a mixed-use story that compels and delivers the needs and wants for invention.
The stories ultimately are defined as product, services, ideas, strategies, prototypes, theories, processes, goals, and wishes. They consider the challenges and expectations of individual client motives, the bean counters that only recognize the line items, and the bosses that never understand. But most of all they champion the individual visionaries who lobby, dream, persevere and ultimately have to get it done.
Leading these partnerships has been amazing, though naturally short term as there will always be the waning of the 'now' for the ‘next-next’.
My life has been defined by seeking and delivering on the 'next-next'. With that there is no end in sight.