What happens when you cross a loyalty system that is prone to theft, tight margins and thousands of independent franchisees lacking trust? 

You find yourself in the middle of a storm with the belief that you hold the only key to unlocking the future potential for customer loyalty and satisfaction.

During 2004 working with the Subway Co-Op I productized, lobbied and designed one of the largest personalized gift and loyalty programs in the U.S. with over 30 million users. Our team built the first of its kind real-time delivery of instant one-to-one marketing communications programs based on web traffic, POS purchases and analytics. We tied multiple programs into media web portals, POS platforms, wireless carriers and various co-op marketing programs. 

It is still live today with billions of transactions to date.